For many bloggers, Adsense is the easiest way to monetize their blog through advertising. It’s easy to use, everyone seems to be doing it, and it can even bring in some pretty good profits. But that’s not to say you shouldn’t consider alternatives.
Google Adsense is far from being the only ad network out there, and some other choices might be better suited for your website. Not to mention, many people fail to get Adsense approval or can get their website banned from Adsense. So if you’re looking for the best Google Adsense alternatives of 2020, here are our top 10 picks:
Media.net is probably the biggest competitor of Google Adsense. It’s run by Yahoo and Bing and it offers contextual ads. Contextual ads mean that your website viewers will see ads that are tailored to them. Of course, that makes them a lot more likely to click on them which is why Media.net can offer pretty good ad revenue.
We also like the fact that you can run Media.net ads alongside your Adsense ones. There’s no need to choose if you’re simply looking for an ad network to complement your Adsense revenue.
Our only issue with Media.net is that it doesn’t approve non-English websites, unlike Google Adsense which is accessible for any type of content creator.
2) Amazon Native Shopping Ads
It’s not rare these days to find website owners and bloggers who are making most of their profit through the Amazon affiliate program. But did you know many of them now rely on Amazon Native shopping ads as well?
For bloggers with niche interests that relate to some Amazon products, it can be one of the best Google Adsense alternatives out there. We like this partner program because it can bring in some big revenue very fast. With Amazon Native shopping ads, you get a commission every time someone clicks on an ad and buys the product. That commission can be anywhere from 4 to 8%, which adds up quite a bit over time.
It’s up to you to decide whether Amazon Native shopping ads are well-suited for your website. If you work in a niche where people are actively seeking products, then it can be very profitable. If you think your website viewers are unlikely to click on an ad, then you likely won’t make much money from that program.
3) Propeller Ads
Propeller Ads is a massive network that offers a lot of different advertising options for any website. From banners to sponsored links, you get to choose what type of ad you want to display on your site.
Propeller Ads comes with quite a few intelligent options that allow you to boost your revenue by optimizing your ads to your audience. It’s relatively easy to use and their service keeps on coming up with innovations that make it more profitable for bloggers.
For example, Propeller Ads recently launched a new pop-up ad option that can make your advertising more efficient. It’s also constantly acquiring new partners, giving you more options when launching campaigns.
Overall, these ads are solid Google Adsense alternatives that you should consider if you have a medium to high traffic website or blog.
Adversal is one of the best Google Adsense alternatives if you want to have more control over the kinds of ads that your site displays. It lets you set up ads easily, pause them, change them up and stop them whenever you want.
Although Adversal is a good network, it does take a lot to be eligible: you’ll need at least 50 000 monthly pageviews. Newbie bloggers, be warned!
5) Forex Affiliate
Forex affiliates are programs that give you a commission whenever you refer someone to open an account Forex and they start trading on there. With a Forex affiliation on your website, you can set up ads, banner advertising or simply links to refer your visitors to Forex.
Becoming part of a Forex affiliate is not for everyone, but it can really boost your website’s income. If you suspect that your viewers have an interest in finance or that they may be interested in becoming day traders, then it’s definitely worth giving it a try.
Sovrn//Commerce is an affiliate program that lets you make money by referring people to certain products found on eCommerce sites. With that partner program, you’re expected to recommend and link to certain products on your website. Whenever someone clicks on that link and makes a purchase, you’ll get a percentage of the sale.
With that type of affiliate program, your niche really matters. When you gain even a small percentage from the sale of tech items worth hundreds of dollars, you could see your blogging income double or triple. But if your niche is focused on more affordable products (for example tennis balls), you’re unlikely to make much money from that program.
One thing we like about Sovrn//commerce is that it can add affiliate links to your website automatically, without you having to do any of the prep work. This makes it one of the Google Adsense alternatives that can be the most low-maintenance and the easiest to set up.
Blogher is not one of these Google Adsense alternatives that will work for everyone, but it can be well worth checking out whether you classify to join their program. Essentially, this ad network specializes in female-targeted content. You can use it to display ads for female-specific clothes, makeup, products, and services.
One of the great things about Blogher is that it’s an all-in-one platform that can help you not only find advertisers, but also get sponsors for your Instagram posts, YouTube videos or product reviews. So if you run a medium to high-traffic blog or website targeted at women, it can be a good option for setting up profitable ads that actually speak to your audience.
Ezoic is an ad network that offers some useful tools to any website owner. One of our favorite features of the program is that it’s easy to test exactly how the ads will end up looking on your site. You can test your layout, place your ads and calculate your website speed for free before you actually decide to get started with an ad campaign.
Once you start with a new ad campaign, you have a lot of tools at your disposal to see how well it’s doing, which can help you improve your performance over time.
Setting up Ezoic is fairly easy as it’s compatible with most website builders including WordPress and Cloudflare CDN. Be careful though, your site will have to comply with Google’s policies before you can get approved onto the Ezoic affiliate program.
9) OIO Publisher
If you’ve decided to go the long way and choose all of your ads manually, then OIO Publisher may be the program for you. OIO Publisher is not a program as much as a WordPress plugin you can use to create ad spaces on your blog or website. You will have to contact advertisers yourself and deal with them directly.
Setting up OIO Publisher can take time at first, especially in the process of recruiting advertisers. But if you already know what companies you want to work with, it can be a great way to negotiate with them directly instead of going through an affiliate program.
OIO Publisher is one of our favorite Google Adsense alternatives for websites that focus on local content, as it’ll allow them to contact local businesses and sell ad spaces to them directly. Providing you’re a good salesperson, it could also be a very profitable option.
However, do note that the OIO Publisher plugin comes at a cost, so it may be best to get started with it once you’ve already secured a partnership with an advertiser.
Adsterra is an ad program that offers competitive ad revenue to websites or blogs with high traffic. In recent years, the service has grown to massive proportions, and they now cover over 190 countries with more than 20 000 campaigns.
We consider it a more premium version of Google Adsense for people who get more traffic. By signing up with Adsterra, you’ll get an account manager who will guide you through setting up your ad campaigns and will be able to able you with any issues you face.
In terms of ads, you have a lot of choice: from banners to integrated ads, to pop-unders, you choose what looks best on your site.
But with a high payment minimum, it’s not a service we’d recommend to new websites or those that have relatively small traffic.
We hope you’ve enjoyed our picks for the top 10 best Google Adsense alternatives of 2020. These are all programs that can really help you boost your revenue, and get the most out of your traffic. It’s now up to you to decide which one is best suited for your needs, and which you can get the best value out of. And remember, with many of those programs, there’s nothing stopping you from combining a few of them on your website for maximum benefits!