You are certainly familiar with La Perla – the luxury lingerie brand. The brand recently launched a new, unique service for its loyal customers. Yes, La Perla Try & Buy service is an innovation, which allows you to try on items before deciding to buy them. You have 48 hours to try the items at home before committing to purchase.
Such service provides the customers with a number of advantages. They can try-on multiple sizes to find the best fitted one. They can experiment with new styles or try multiple styles to get different experiences. The customers can discover the brand from any aspects and enjoy the comfort from home.
How La Perla Try & Buy Service Works
It may seem unusual for lingerie brand to provide such try-before-you-buy service, particularly since the brand offers e-commerce service. However, this is the truth. You have 2 days to decide what to do, what you like and don’t like. There is no need to pay anything before you make a purchase. Then, the brand offers a free pick-up service to return the products if you decide not to make any purchase.
On the other hand, if you love the items and want to keep them at home, a simple payment method is available. La Perla Try & Buy service provides you with the freedom. The brand launched this service to show its commitment to get closer to its customers. Julia Haart – La Perla’s Creative Director – said that the brand realizes that the customers crave for a physical experience even though they shop on online store.
Of course, La Perla is not the first to offer such products. Before, ASOS and Net-a-Porter offered the similar service. However, there are some differences in the service. For instance, Net-a-Porter calls its service ‘You Try, We Wait.’ This way, the customers have a chance to try the items, but the courier is waiting there.
Why Joining La Perla Try & Buy Service
As discussed above, La Perla Try & Buy Service is a great offer as you can try the products before making a purchase. This minimizes the risk for complaints and product return. You can enjoy a-commerce shopping experience in the same way you would in-store. Furthermore, the brand eliminates the need for initial payment for products with prices ranging from $500 to $1.500.
The try-before-buy service is now widely accessible. It is available on both desktop and mobile. If you live in the United States, the UK, Germany, France, and Italy, you are lucky enough as the La Perla Try & Buy service is now available in your country. Fortunately, the brand has set a plan to launch the similar service in 40 countries, where the brand is available online.
La Perla Try & Buy is only one of the great breakthroughs offered by the brand. It is opening the path for broader technology enhancement to show its commitment for better customer service. Other breakthroughs being set by the brand include 2-hour deliver service that is available in major cities, virtual fitting room, live chat, and many more.